Monday, June 3, 2013

The Question is not ……..

    …….. what's it worth?  Rather it's this:  what is the public willing to pay during these economic times?

First Coat of Watco
      This morning I did the final sanding and applied the first coat of Watco to the four boxes in the current Lidded Finger Joint series.  The wood is Macacauba and I really think it contrasts nicely with the brass pins in the corners of the joinery.  Here's a close up of that feature:

Brass Pinned Finger Joints
     I've been involved in a forum thread about how to price your work.  Even a small run of boxes such as these take an enormous amount of time to produce.  Add the hardness of the wood and the time it takes to complete the joinery you're looking at boxes that should sell in the $300-$500.00 price range but the question is, would there be a market?  Prior to 2008 or so I would say definitely yes.
     On the pricing forum there is much information and formulas for calculating your overhead, material costs, and then paying yourself a salary for your efforts.  Even if you have a  home shop and don't have a huge overhead for that like me, you'll still be hard pressed to sell an item like this and make tons of money!  On Etsy these will be around $200.00 and the same at a craft show I may participate in this fall.  The disposable income that craftsman such as myself could tap in to before seems to have dried up!  I haven't had a furniture commission all year and marketing attempts have not resulted in any leads.  The past two months have seen the Etsy market slow as well and it's not just me.  Others on the various teams and forums report the same thing.
      So, what's a guy to do?  I can't lower my quality standards -- couldn't live with myself then!  Use cheaper materials -- wouldn't have the same market appeal.  Sell out to an off-shore concern (China) to produce my work at a pittance and then just market it?
     Neither of these are options in my book so I imagine I'll just keep on doing what I'm doing.  Stretch my creativeness and produce furniture and boxes that hopefully will sell.  I know I have the abilities, getting that Sapele Hall Table accepted into the Design in Wood show seems to prove that out.  I suppose it's just a matter of waiting it out, things are bound to get better aren't they?

No comments:

Post a Comment